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Deprecated function: Return type of DatabaseStatementBase::execute($args = [], $options = []) should either be compatible with PDOStatement::execute(?array $params = null): bool, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice in require_once() (line 2244 of /home4/dgjuqpmy/public_html/salesmasters/includes/database/database.inc).

Deprecated function: Return type of DatabaseStatementEmpty::current() should either be compatible with Iterator::current(): mixed, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice in require_once() (line 2346 of /home4/dgjuqpmy/public_html/salesmasters/includes/database/database.inc).

Deprecated function: Return type of DatabaseStatementEmpty::next() should either be compatible with Iterator::next(): void, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice in require_once() (line 2346 of /home4/dgjuqpmy/public_html/salesmasters/includes/database/database.inc).

Deprecated function: Return type of DatabaseStatementEmpty::key() should either be compatible with Iterator::key(): mixed, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice in require_once() (line 2346 of /home4/dgjuqpmy/public_html/salesmasters/includes/database/database.inc).

Deprecated function: Return type of DatabaseStatementEmpty::valid() should either be compatible with Iterator::valid(): bool, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice in require_once() (line 2346 of /home4/dgjuqpmy/public_html/salesmasters/includes/database/database.inc).

Deprecated function: Return type of DatabaseStatementEmpty::rewind() should either be compatible with Iterator::rewind(): void, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice in require_once() (line 2346 of /home4/dgjuqpmy/public_html/salesmasters/includes/database/database.inc).

Deprecated function: strlen(): Passing null to parameter #1 ($string) of type string is deprecated in drupal_random_bytes() (line 2268 of /home4/dgjuqpmy/public_html/salesmasters/includes/bootstrap.inc).

Deprecated function: Creation of dynamic property SelectQuery::$alterTags is deprecated in SelectQuery->addTag() (line 978 of /home4/dgjuqpmy/public_html/salesmasters/includes/database/select.inc).

Deprecated function: Creation of dynamic property DatabaseCondition::$stringVersion is deprecated in DatabaseCondition->compile() (line 1865 of /home4/dgjuqpmy/public_html/salesmasters/includes/database/query.inc).

Deprecated function: rtrim(): Passing null to parameter #1 ($string) of type string is deprecated in url() (line 2349 of /home4/dgjuqpmy/public_html/salesmasters/includes/common.inc).

Deprecated function: Creation of dynamic property SelectQuery::$alterMetaData is deprecated in SelectQuery->addMetaData() (line 997 of /home4/dgjuqpmy/public_html/salesmasters/includes/database/select.inc).

Deprecated function: strpos(): Passing null to parameter #1 ($haystack) of type string is deprecated in url_is_external() (line 2393 of /home4/dgjuqpmy/public_html/salesmasters/includes/common.inc).

Deprecated function: str_replace(): Passing null to parameter #3 ($subject) of type array|string is deprecated in url_is_external() (line 2395 of /home4/dgjuqpmy/public_html/salesmasters/includes/common.inc).

Deprecated function: ltrim(): Passing null to parameter #1 ($string) of type string is deprecated in url() (line 2311 of /home4/dgjuqpmy/public_html/salesmasters/includes/common.inc).

Why People Buy

Every product or service is born to answer a need that someone in the society has. This means that sales individuals need to constantly focus on the fact that they will only invest in it if they think the value is delivered. That said, a consumer, very often, is unaware that they even have that particular need. An effective salesperson in that case, would be able to identify it for them, show it to them, let them realize that it is a gaping hole in their existence, and then, fill the gap by offering their product or service. As shown above, the actual selling bit only happens in the last stage of the process. This course helps you focus on all the steps leading to that one by understanding that there are multifold layers to why someone buys something in the first place. These layers could include:

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Why People Buy

Why People Buy

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